Necessary safety measures mean some businesses can’t recover fully. 

We need to ensure employees working in these hardest-hit sectors are not left behind. 

2,000,000+

Canadian jobs

are at risk.

1 in 11 

Canadian jobs at risk

100,000+

VULNERABLE CANADIAN BUSINESSES

EMPLOYING

WOMEN, YOUNG PEOPLE, NEW CANADIANS, 
Indigenous peopleS

50%+

REDUCTION IN

REVENUE

Our Stories

OUR STORY

 

The majority of people working in sectors like hotels, events and weddings, tourism, arts and theatre, and attractions are Canadians running small or medium-sized businesses in their communities, sometimes under the banner of an international brand but entirely local. 

 

Before the COVID-19 pandemic, these industries in Canada were strong, growing, and employed more than 2 million Canadians – or about every 1 in 11 jobs. But, restrictions on mass gatherings, border closures, and capacity reductions required to protect public health have impacted our industries more than others and leave our otherwise sustainable businesses in peril.

 

Come September, as other sectors continue to recover and see revenues climb, summer domestic tourism will drop off and weather will prohibit the use of most outdoor space. Any small increase in revenues we saw over the summer months will vanish. The Canada Emergency Wage Subsidy (CEWS) program has been a critical lifeline for our industries, and the more than 2 million Canadians we employ. The planned phase-out of CEWS beginning in September aligns with when our businesses will face a seasonal drop in demand.

 

Ensuring the safety of our patrons, our workers, and all Canadians remains the top priority of our industries. Our employees are predominantly women, young people, new Canadians, and Indigenous peoples. That is why we quickly and carefully implemented new procedures to keep our employees and guests safe from COVID-19, but our businesses are suffering and we need help.

 

That is why we are calling on the Federal Government to provide dedicated support for the hardest-hit businesses who will not be able to recover or grow revenues while ongoing COVID-19 restrictions remain. 

OUR ASK

We are urging the Federal Government to extend the wage subsidy program until Spring/Summer 2021, and increase the subsidy rate for the hardest hit businesses to ensure Canadian jobs are protected.

PROTECT CANADA'S HARDEST-HIT BUSINESSES AND
SAVE CANADIAN JOBS

 SEND A LETTER TO YOUR MEMBER OF PARLIAMENT 

Whether you're an employer, an employee, or a member of the Canadian public concerned about Canadian jobs, please make your voice heard by sending a letter to your Member of Parliament using a pre-populated letter below. Canada's hardest-hit businesses depend on it.

 SPREAD 

help save Canada's hardest-hit businesses and protect Canadian jobs. 
 

spread THE WORD on social media.

THE 
WORD

Slide1.jpeg
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COVID-19 has hit small and medium-sized businesses hard. We need to protect people in sectors like hospitality, the arts, and tourism. Visit HardestHit.ca to tell your MP to protect hardworking Canadians! #HardestHit

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COVID-19 safety measures have left seasonal businesses in peril. The Federal Government should step up to protect over 2 million hardworking Canadians in sectors like hospitality, tourism, and the arts. @CAFreeland it's time to protect Canada's #HardestHit businesses.

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My job is worth saving. Help protect millions of jobs and support Canada’s hardest-hit businesses. I sent a letter to my MP, I hope you will too: HardestHit.ca #HardestHit

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Small and medium-sized Canadian businesses have been impacted by COVID-19 safety measures. Hotels and tourist attractions won’t recover. In the fall, the Government wants to leave them behind. Visit HardestHit.ca to help save #HardestHit businesses.

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Many small businesses won’t recover from the impacts of COVID-19 – millions of Canadian jobs are at risk. Visit HardestHit.ca to tell decision-makers to protect those working in the hardest-hit sectors. #HardestHit

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COVID-19 has endangered over 2 million Canadian jobs in sectors like tourism, hospitality, and the arts. Without Government support, these small and medium-sized businesses won’t recover. I wrote to my MP – you should too! Visit HardestHit.ca #HardestHit

COALITION OF HARDEST HIT BUSINESSES

 coalition partners 

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